Why is "tai" (sea bream) so cherished? The reason "Japanese food" is chosen as wedding favors, and Japan's unique culture of auspiciousness

As you proceed with wedding preparations, choosing wedding favors ("hikidemono") is something many people struggle with. "I want to give something memorable to my guests." "But I want to avoid heavy items, considering the burden of carrying them home." "And above all, I want to express my gratitude with something auspicious."

As an answer to such desires, the fish "tai" (sea bream) has been chosen for centuries in Japan. Why is tai such a special presence?

 

The Dignity of Tai, Embodying "Auspiciousness"

The reason tai is considered auspicious is not merely due to the sound of the word "omedetai" (auspicious). Its vibrant red body symbolizes "warding off evil" and "celebration," and its long lifespan embodies wishes for "longevity."

Furthermore, the strength of the madai (red sea bream) that grows amidst rough waves is a perfectly fitting symbol for a couple embarking on a new beginning.

However, in modern weddings, giving a whole sea bream with its head and tail attached has gradually become less practical due to the effort involved in cooking and the difficulty of preservation.

 

Therefore, a premium canned product from "Wa no Shoku," luxuriously using natural red sea bream from Ehime Prefecture, is gaining attention as a sophisticated modern gift.

 

 

A New Way to Gift "Tai," Infused with Artisan Skill

The Wa no Shoku sea bream series features ingredients sourced from the seas of Ehime, boasting a 400-year-old tai culture, meticulously prepared by artisans, one by one.

 

Especially popular as wedding favors are the "Braised Red Sea Bream" and "Konbu-simmered Red Sea Bream," prepared with clear broth meticulously extracted by artisans over two days and two nights.

 

 Its smooth texture and rich aroma, far surpassing typical preserved foods, are truly "restaurant-quality." The sincere attitude of the artisans, who "believe in the inherent power of the ingredients and rely on nothing superfluous," transforms the guest's dining table into a rich experience the moment a can is opened.

Modern "Omotenashi" that Considers Your Guests

 

On the wedding day, guests often travel from afar in elegant attire. Heavy luggage or gifts requiring refrigeration can become a burden for them.

One of the greatest advantages of Wa no Shoku's premium canned products is their "lightness."

 

・Can be stored at room temperature: Guests can take them home after the wedding without worrying about storage temperature.

・Long shelf life: There's no need to eat them immediately upon returning home; guests can enjoy them at their convenience.

・Sophisticated design: The packaging, embodying Japanese minimalism, will further adorn the reception table.

 

"I want to convey gratitude that sweets alone cannot express, with authentic Japanese cuisine." This thoughtful consideration from the bride and groom will surely reach their guests through this small box.

 

So that Guests Take Home "Smiles"

Our tagline, "和食で、世界に笑顔を。/ Sharing Smiles Through Washoku.," embodies our wish for everyone gathered around the dining table to be happy.

Wedding favors are not just "objects." They are a "heartfelt gesture" to share your happiness and to ask for a long and lasting relationship.

Wa no Shoku, with its main store in Osaka's Kizu Market, offers ingredients recognized by professional connoisseurs, painstakingly prepared by artisans. Why not fill each of these cans with your "thank you"?

We sincerely hope to help make your wedding a wonderful one, where the auspicious memory of tai leaves a warm, lasting impression in the hearts of your guests.